Setting Up your Amazon Seller Central Account

Amazon Seller Central is an online platform which enables pretty much anyone to become a retailer on Amazon. Users with an Amazon Seller Central account can sell their products directly to Amazon shoppers. You can become an online seller without having to worry about things like handling payments, designing and maintaining a personal website, or even processing returns like most e-commerce stores. Before you set up your Seller Central account, make sure that you have these requirements/information available and handy:

  • Business email address or Amazon customer account
  • Chargeable credit card
  • Government ID (identity verification protects sellers and customers)
  • Tax information
  • Phone number
  • A bank account where Amazon can send you proceeds from your sales
  • Name of your business and logo

To create an account, follow these steps:

Step 1: Go to or if you are on the site, simply click on the ‘Sell’ option at the top of the page.

Step 2: Scroll down and click the “Selling on Amazon” link or the “Start Selling” button. You will be directed to the account creation page.

Step 3: Select between “Sell as a Professional” or “Sell as an Individual”. If you’re a beginner, it is recommended to sell as an individual. Amazon charges $0.99 per sale. For a professional seller account Amazon charges $39.99 per month.

Step 4: Enter the basic information needed (Name, Email ID, and Password). Once you have your login credentials set, log in to your Seller Central account. Then, you will be taken to the Seller Central account configuration page where you need to enter the basic information

Step 5: Fill out the required information and once you’re done then you’ve officially become an Amazon seller.

Step 6: There are four sections you need to fill out. Individual information, Billing Information, Store Information, and Verification. Provide all the information needed until the verification process.  Under Verification, you need to upload your identity document (passport/driver’s license) and additional document (bank account statement/ credit card statement). The documents are needed for the verification process of business and individuals, in order to keep the marketplace protected for buyers and sellers.